April 21, 2015—the date of the big Google mobile-friendly algorithm update. Also known as the Google Mice Update, Mobilegeddon, or simply the mobile-friendly update, it is an algorithm update with significant impact that could lead to loss of mobile traffic and mobile customers for you—if your site isn’t mobile-friendly.
Archives for May 2016
You need professional help! You want to get more customers. You want to increase your sales. You want to expand your brand. And you want to grow your business. You have heard of many success stories about those who ventured into online marketing and you definitely want a piece of the action.
In today’s fast-paced world, your potential customers would rather watch an informative and compelling 30 to 45 seconds of video than spend 15 to 20 minutes reading texts!
Do you still think that a listing on the yellow pages is enough for prospects to find your local business? If so, this is a wake-up call. The truth is this: paying customers are finding more and more ways to research products and services in their area. Widespread Internet access and mobile devices enable customers […]
Many business owners today tend to ignore the importance of having a mobile friendly or “responsive” website. Without realizing it, they may be losing prospective leads and sales because their website is not designed to load properly on mobile devices such as laptops, tablets, and smartphones. Here’s why you should not be one of them, […]
Online reviews can impact your reputation and eventually your whole business. That’s a fact. Want proof? According to research, a massive 80% of consumers can change their purchase decision after reading a negative review online. They do this even if the business in question was referred by a family or friend as a separate study […]
Build your Brand “Build it and they will come.” This could be your branding mantra. Customers are looking for brands they can identify with. Customers stick with brands that share their beliefs and aspirations. Give your brand a personality. Make sure that it has the right mixture of characteristics that appeal to your target customers. […]
You understand that a strong online marketing strategy is vital to success in an increasingly diversified and competitive marketplace. You want to capture more leads and convert them into clients; you want to increase your sales and earn bigger profits. Just as importantly, you want to expand your brands and grow your businesses.
Developing a dynamic and cohesive marketing strategy has become essential for you if you want to profit in today’s competitive marketplace. Online marketing introduces and promotes products and services to your potential customers. Without the implementation of dynamic online marketing strategies, your potential customers will not learn about your products and services, and your business […]
It’s undeniable that people are spending more and more time watching videos online. According to a report released by comScore—100 million Internet users watch an online video every day.